date
EVENTS
2020
The Business of Beer
Brasserie Nationale, 2, bvd. J. F. Kennedy, L-4930 Bascharage
Coming from the home of Guinness, a brand that is synonymous with Ireland, we Irish have an appreciation of beer being part of a national identity: think Heineken and Carlsberg as being associated with their home countries, also. But the brewing industry is much more complex than that, with major corporations holding a multitude of national and international brands. So where does a national brewery such as Bofferding fit? How does it compare with the many local and regional brewers in Germany, for example? Where does it sit vis a vis the craft beers and micro-breweries? What are the challenges - quality raw materials, water purity and distribution to name but a few?
Join us for a presentation on this by Mathias Lentz, Director of Brasserie Nationale on 10th July, 2024 at 18.00 (Registration) to hear these topics addressed.
The presentation will be followed by a Q&A which in turn will precede a tour of the brewery and beer tasting. Canapes will also be available.
Location:
BRASSERIE NATIONALE S.A.
2, Bvd. J. F. Kennedy, L-4930 BASCHARAGE
Registration
Prior registration necessary by clicking on this link: https://forms.gle/uvHkVKHkYbBnc8rf9
Or by sending a mail to info@ilcc.lu
For security reasons, only those who have registered in advance can be admitted. Closing date for registrations Monday 8th July 17.00.
Numbers are strictly limited and registration will be on a first come basis.
ILCC Members: Free
Non-members: €20.00 payable to ILCC account IBAN: LU13 0028 4100 3296 6600
event report
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